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Believe it or not, the global pandemic was what gave Nitchanan - the founder, much inspiration. She discovered her passion through art.

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The Kelantanese Siamese  who painted frequently, thought that her art would be useful and brilliant for a product package. So an illustration was drawn, one that contains her personal brand of charisma and femininity - and with that, first product Madam White soap was a solid concept to be worked on.

Making soap and creating DIY skin care products is one of her passions. She attended online courses and workshops in making cold process soaps back in 2018. As well as discover the aromatherapy and study the essential oils.   

With newfound knowledge and methodology, Nitchanan decided to apply it to more product ideas and before long: Her artisanal skin care product line was created.

Nitchanan's products are sure to captivate the eye in terms uniqueness, as it comes with fashionable and compact designs. For those seeking a natural yet well made skin care line that has roots in artistry, this would be a collection you want to have !    

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